Halloween Marketing
Yes, I realize Halloween is almost a full three months away, but when it comes to planning your advertising, now is the time to think about it. (You always need to think two to three months in advance on advertising.)
Halloween provides you with an excellent marketing opportunity that virtually no business takes advantage of. When those little costumed characters come knocking at your door, why not give them something with your name imprinted on it instead of candy, (or maybe in addition to the candy).
For example, try pencils with your name on them. The child can use it to draw and the parent will appreciate the fact that it isn’t more candy. Rulers are another great item to give out; inexpensive but useful to child and parent.
When you order, be sure to order enough for everyone in your company to hand out. This will please your employees because they don’t have to spend their hard earned money on candy, and will increase the distribution of your name in the community. You need to be ordering now, because imprinted items may take six to eight weeks to produce. If you decide to order something I’d be happy to take care of it for you, just call or e-mail me and I can get started on your order.
Here are some more inexpensive ideas to consider:
Key chains
Balloons
Candy with your logo molded in
Letter openers
Stick pens
Wooden nickels
Shoe laces with your name or logo
Bumper sticker
Another distribution idea would be to go to the local schools and offer to have the school name/logo and your logo appear on the promotional item and give one to every student, teacher, and staff member in the school.
Also, you may have the opportunity of using co-op money, so be sure and check with your suppliers to see if they will help with the project. When you are ready to take action just give me a call and I’ll take care of you.
Act quickly, time is getting short.




